To advertise or not to advertise your listings in your real estate blog¦that is the question. Many real estate bloggers tell you not to advertise your listings in your blog. Why? The purpose of a blog is to build relationships, not to sell. This may be true for your community blogger talking about community events or your political blogger ranting and raving about current events, but not for your real estate blog. The keyword being real estate! 

Who visits real estate blogs? 

Visitors who enjoy a particular community or political blogger will most likely visit that blog on an ongoing basis¦probably until they get pissed off at something the blogger has to say. On the other hand, real estate blog visitors are transactional visitors. They only really care what you have to say while they are buying or selling a house. They may visit for a few months and then are gone. And what they really want to do is look at homes for sale! 

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What’s in a Name? 

What’s in a name? EVERYTHING when it comes to the domain name for your blog! Actually, it is only EVERYTHING IF you want your blog to make you money¦and of course that is the point, isnt it? Your blog domain, title and site description need to be keyword rich in order to please the ˜Internet Gods¦search engines. Blogs can be search engine magnets, but only if they are keyword rich. You may be asking yourself, what constitutes keyword rich? Generally speaking, your best keywords are your farm area plus the words ˜real estate. Example: Virginia Beach real estate, Orange County real estate or Tampa Real Estate.

You can research the best keywords at KeywordDiscovery.com. The site says there is a $49.95 subscription fee, but click on the Free Trial button (center page, near the top). My free trial has lasted 3 weeks now. If I am your real estate virtual assistant, I have probably already done this for you. Or contact me and I am glad to research this for you, 757-271-6047 or info@myreassistant.com.

You may want to consider having a keyword rich domain name and having a secondary url, pointed to your keyword rich domain for marketing purposes. I mentioned in my last post that I have a new blog ˜under construction with RssPieces.com. My keyword rich domain will be RealEstateVirtualAssistant.net, but I will be using VAGrapevine.com in my marketing. Have questions? Need help with a new or existing blog? Need a real estate virtual assistant? Let me know. Im here to help.

When marketing a new real estate blog, one of the first things you want to do to register it on Blog Directories.

When marketing a new real estate blog, one of the first things you want to do to register it on Blog Directories. Whe your website was new, you registered it on Google, Yahoo, and other search engines. Registering on Blog Directories does the same thing for your real estate blog. It is how people find your blog and can read your latest post.

RssHugger.com is one of the neatest and easiest to use directories around. You can actually see how many peole have visited your blog. I registered my husband’s blog, AllVirginiaBeachRealEstate.com, a few weeks ago and it was fun to go back there today and see that his blog is in the Top 100.

I have just registered this blog and would like to go back in a couple of weeks and see that I am in the Top 100. Please visit RssHugger.com and help me out.

Are you one of those real estate professionals who knows they need a blog, but don’t have the time nor the inclination to learn what it is all about, set one up, market it and then post to it on a regular basis. As your real estate virtual assistant, I can do this for you. Visit my website to learn more, or give me a call at 757-271-6047. I am glad to help!

Blogging is one of the hottest trends to hit cyberworld in recent years. But, what is a real estate blog and why is it beneficial to your real estate business.

The definition of a Blog, which is short for weblog, is a journal that is frequently updated and intended for general public consumption.

But, I have a website you say, so why do I need a blog? Heres why according to About.com¦

1. You can share ideas with a larger audience, saving you time and money.

2. The software is relatively easy to use and in many cases free. Who can pass up free?

3. When linked to your websites, your search engine rankings can increase dramatically.

4. It is a convenient solution to communicating fresh and up to the minute information.

So, OK, you agree a Blog would be a benefical tool in your real estate marketing arsenal, but you just dont have the time to devote to updating a Blog 1 or 2 times a week.

The good news is, you dont need to. I can do it for you. I will:

1. Set up your Blog.

2. Link it to all your websites.

3. Incorporate RSS feeds¦this is how the blog search engines find you.

4. Get other agents to link to your Blog, increasing your rankings.

5. Add content to your Blog once or twice a week and notify you when it has been updated.

You don’t do a thing!

Give me a call, 757.271.6047 or drop me an email. As your real estate Virtual Assistant (www.myREassistant.com) …I’d like to Blog for you!